Phoenix overnight ratings off

Monday, November 14, 2005

NBC's broadcast of Sunday's Checker Auto Parts 500 at Phoenix International Raceway earned an overnight rating of 4.0 from Nielsen Media Research and a 7 share in the nation's largest television markets, Street & Smith's SportsBusiness Daily reports.

The overnight rating is 13 percent lower than the 4.6 NBC drew overnight for last year's 35th Nextel Cup race, which was the Mountain Dew Southern 500 from Darlington Raceway. The Nov. 7, 2004, race at Phoenix, which was last year's 34th race, drew a 4.3 overnight rating.

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Mar 14, 2010 at 7:11 AM
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