Overnight ratings slip 2.5 percent
By SceneDaily Staff Report |
Monday, October 15, 2007 3:00 AM EDT
ABC's broadcast of Saturday night's Bank of America 500 NASCAR Nextel Cup race at Lowe's Motor Speedway earned an overnight Nielsen Media Research rating of 4.0, Street & Smith's SportsBusiness Daily reports.
The rating is 2.5 percent lower than the 4.1 NBC earned overnight from the nation's largest markets for the race in 2006.
