Final Daytona TV ratings off 7.3 percent
Friday, July 07, 2006 3:00 AM EDT
Final Nielsen Media Research numbers show that Fox's broadcast of last Saturday night's Pepsi 400 NASCAR Nextel Cup race at Daytona International Speedway earned a 5.1 rating and an 11 market share, Street & Smith's SportsBusiness Daily reports.
The rating was 7.3 percent lower than the 5.5/13 NBC recorded when it aired the race last year.