Atlanta overnight ratings drop 16.7 percent
By SceneDaily Staff Report |
Monday, October 29, 2007 3:00 AM EDT
ABC's broadcast of Sunday's Pep Boys Auto 500 NASCAR Nextel Cup race at Atlanta Motor Speedway earned a 3.5 overnight Nielsen Media Research rating, Street & Smith's SportsBusiness Daily reports.
The rating is 16.7 percent lower than the 4.2 NBC earned overnight for the race in 2006.