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NASCAR joins forces with Jeff Gordon to create NASCAR Racing Experience
By SceneDaily Staff
Thursday, July 09, 2009
NASCAR announced Thursday an agreement to rebrand the former Jeff Gordon Racing School into the NASCAR Racing Experience through a multiyear licensing agreement.
The NASCAR Racing Experience (NRE) provides a menu of racing programs from a ride-along as a front-seat passenger to the full racing experience which puts fans behind the wheel of an authentic race car. The program will use current NASCAR Sprint Cup Series race cars for all of its programs.
“We have provided more than 200,000 driving experiences to race fans and business partners since 1998,” said Robert J. Lutz, president and CEO of NASCAR Racing Experience. “This new step in becoming an officially licensed NASCAR property further enhances the program to allow it to expand our reach.”
Four-time Cup champion Jeff Gordon applauded the move.
“The Jeff Gordon Racing School provided an unequaled opportunity for fans to sit in the driver seat and – for a moment – become a race-car driver,” Gordon said. “This move to become the NASCAR Racing Experience is a good step to expand the program throughout NASCAR working with more teams and tracks.”
The NASCAR Racing Experience, headquartered in Concord, N.C., has 28 Cup cars and 40 professional instructors. Its program offers timed racing sessions, no lead-follow and personal racing instructors that provide feedback. Locations include Atlanta Motor Speedway, Chicagoland Speedway, Darlington Raceway, Kansas Speedway, Homestead-Miami Speedway, Kentucky Speedway, Lowe’s Motor Speedway, Nashville Superspeedway, Richmond International Raceway, Talladega Superspeedway and Texas Motor Speedway.
Mentioned Drivers: Jeff Gordon
2009 Sprint Cup Race for the Chase Standings
Driver Standings after the Checker O'Reilly Auto Parts 500
| 1 | Jimmie Johnson | 6492 |
| 2 | Mark Martin | -108 |
| 3 | Jeff Gordon | -169 |
| 4 | Kurt Busch | -211 |
| 5 | Tony Stewart | -285 |
| 6 | Juan Pablo Montoya | -289 |
| 7 | Greg Biffle | -321 |
| 8 | Denny Hamlin | -352 |
| 9 | Ryan Newman | -411 |
| 10 | Kasey Kahne | -476 |
| 11 | Carl Edwards | -520 |
| 12 | Brian Vickers | -666 |
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Comments
3 responses to "NASCAR joins forces with Jeff Gordon to create NASCAR Racing Experience ". Post a Comment.
Phoenix987 said:
Jul 9, 2009 at 7:14 PMInteresting move. NASCAR's main driving school that the fans know about is the Richard Petty Driving Experience, even though many drivers- current and retired- have their own school.
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» Confirm Abuse ReportKadach said:
Jul 10, 2009 at 5:17 PMCool...
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» Confirm Abuse Reportbthompson133 said:
Jul 10, 2009 at 5:39 PMpetty rules
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