Jamie Allison appointed director, Ford North America Motorsports

By SceneDaily Staff
Friday, December 18, 2009

Jamie Allison, a 22-year Ford veteran with experience in engineering, product planning and marketing, has been named director, Ford North America Motorsports, effective Jan. 1.

Allison, who most recently has been Ford Performance Group manager, will replace current director Brian Wolfe, who has been named to a new position in global product development.
 
“I’m excited about the challenge of helping take Ford’s racing program forward,” said Allison, who has been part of the Ford Racing management team for just over six years. “For a kid who wanted to work for Ford Motor Co., to help carry forward a tradition that Henry Ford himself started is something special.
 
“Brian Wolfe really made a great difference in the program in his time as director, opening up so many opportunities to reach out, not just the professional racers, but to the grassroots and sportsman racers as well. He installed a philosophy that we were going to be ‘racer-friendly’ in all that we do, and we as a team will carry that forward.”
 
Allison joined Ford Motor Co. in 1987, after graduating from the University of Michigan-Dearborn with an electrical engineering degree.  He later returned to earn a MBA in marketing from the same university.
 
He began his career at Ford in product engineering and spent the first 10 years of his career working within engineering and product planning.
 
In 1997, Allison made the transition to product marketing and held a series of marketing jobs within the company before joining Ford Racing Technology in 2003, where he has overseen the Ford Racing Performance Parts business, as well as North America Motorsports Marketing.
 
Wolfe became director, Ford North America Motorsports, in July 2008.
 
 

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