Infineon Cup ratings drop 7.0 percent
By SceneDaily Staff |
Tuesday, June 23, 2009 3:00 AM EDT
TNT’s coverage of Sunday’s Toyota/Save Mart 350 NASCAR Sprint Cup race at Infineon Raceway earned a 4.0 cable rating, Street & Smith’s SportsBusiness Daily reports.
The rating is 7.0 percent lower than the 4.3 cable rating TNT earned for the 2008 race.
This year’s race averaged 5.788 million viewers, down 3.8 percent from last year’s 6.015 million viewers.
For its first three Sprint Cup races this season, TNT is averaging a 3.9 cable rating and 5.483 million viewers, down 9.3 percent and 5.1 percent, respectively, from the 4.3 rating and 5.780 million viewers last year, the Daily reports.
