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Haas applies to trademark No. 14, presumably for Stewart
By Bob Pockrass - Associate Editor
Tuesday, July 22, 2008
Haas CNC Racing general manager Joe Custer has applied for his team to trademark the No. 14, which is expected to be the number next season for Tony Stewart, who will co-own and drive for Stewart-Haas Racing beginning in 2009.
A Stewart spokesman said that the "details" of Stewart's car will be announced Friday at Indianapolis Motor Speedway.
The trademark application covers a variety of products – everything from paper goods to luggage, knives, air fresheners, video featuring racing themes and several other items. The application was filed July 2, according in the U.S. Patent and Trademark Office database (which can be accessed through its Web site).
Stewart would like the No. 14 presumably because that is the number that A.J. Foyt made famous in open-wheel racing.
NASCAR teams typically trademark a number in association with products to prevent non-licensed vendors from selling products with the number on them in order to make money off the driver’s number.
Stewart-Haas Racing will absorb Haas CNC Racing at the end of the season. The trademark application just lists the applicant as “Haas Racing,” with the Kannapolis address of the current Haas CNC Racing team listed.
Mentioned Drivers: Tony Stewart
2009 Sprint Cup Race for the Chase Standings
Driver Standings after the Checker O'Reilly Auto Parts 500
| 1 | Jimmie Johnson | 6492 |
| 2 | Mark Martin | -108 |
| 3 | Jeff Gordon | -169 |
| 4 | Kurt Busch | -211 |
| 5 | Tony Stewart | -285 |
| 6 | Juan Pablo Montoya | -289 |
| 7 | Greg Biffle | -321 |
| 8 | Denny Hamlin | -352 |
| 9 | Ryan Newman | -411 |
| 10 | Kasey Kahne | -476 |
| 11 | Carl Edwards | -520 |
| 12 | Brian Vickers | -666 |
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6 responses to "Haas applies to trademark No. 14, presumably for Stewart". Post a Comment.
walter gruner said:
Jul 22, 2008 at 12:39 PMLove it when a plan comes together! Now if Tony goes with the candy red that the Old Spice car uses now It can't get any better until Tony gets at least one more "I told ya so" championship.
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» Confirm Abuse ReportAnonymous said:
Jul 22, 2008 at 4:15 PMhe picked the 14 because it was only # left
Report as AbuseHe probably had to buy it from whoever owned it and raced it last just like Dale Jr did with the 8 and 88 he raced
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» Confirm Abuse ReportJayne Deere said:
Jul 22, 2008 at 9:24 PM#14 is A.J. Foyt's old #. It would have special meaning for Smoke. It doesn't matter what # he has, he will make it as great as the #20 has ever been.
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» Confirm Abuse ReportJohn Lockhart said:
Jul 22, 2008 at 9:56 PMRight Walter,I think that Old Spice color is really cool.Tony always tries hard at everything he does,he will try twice that hard when it's his car his driving.
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» Confirm Abuse ReportFrank Alford said:
Jul 22, 2008 at 10:00 PMI don't expect anything out of that team for two to three years.
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» Confirm Abuse ReportRex Lee said:
Jul 23, 2008 at 1:53 PMIt all sounds cool to me! Smoke driving the candy red #14.Gonna'look good in victory lane![it will look good no matter what color it is, or what sponsorship deal he works out] Tony Stewart is going to open doors for alot of people to get into racing. Smoke "the greatest race car driver ever" PERIOD!!!Driving A.J.'s old #. But now it's Tony Stewarts #. Well it it can and will get better as soon as Tony wins his third championship.One thing forsure when you ride with Smoke you go high and far.
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