Front Row Motorsports' Tony Raines snares sponsor for Cup and Nationwide races at Daytona
Gander Mountain says it will be the primary sponsor on the NASCAR Sprint Cup and Nationwide series entries of Front Row Motorsports driver Tony Raines this weekend at Daytona International Speedway.
Front Row Motorsports team owner Bob Jenkins welcomed the sponsorship from the company, which has 116 stores in 23 states, offering hunting, fishing, boating, camping, marine and outdoor lifestyle apparel, products and services.
"Gander Mountain is sure to have success with its launch of online firearms sales and free shipping program," he said. "We intend to run strong and help spread the word at Daytona over this holiday weekend."
"Tony Raines is well known as an avid outdoorsman as are many NASCAR fans," said Steve Uline, Gander Mountain’s senior vice president of marketing. "Tony understands Gander Mountain’s 'We Live Outdoors' culture, and we think he is the perfect driver to showcase the new online firearms department and our free shipping offer."
Financial terms of the sponsorships were not disclosed.
