Darlington TV ratings up 14.3 percent
By SceneDaily Staff
Friday, May 16, 2008
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Fox's broadcast of last Saturday night's Dodge Challenger 500 NASCAR Sprint Cup race at Darlington Raceway earned a final Nielsen Media Research rating of 4.8 and a 10 market share, Street & Smith's SportsBusiness Daily reports.
The rating is 14.3 percent higher than the 4.2 the race earned last year, when it was run on a Sunday after a rainout the night before.
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