Dale Earnhardt Inc. plans for Jeffrey Earnhardt still in flux
Jeffrey Earnhardt’s 2010 schedule is still to be determined as Dale Earnhardt Inc. looks to form a relationship with a satellite team to field a car for the grandson of the company founder.
The 20-year-old son of Kerry Earnhardt competed in two Nationwide Series races last year.
“Sponsorship has been very difficult and he certainly would like to get in the game, so as we look at 2010, it will be a race-by-race evaluation and continue with some partners that we have, like Key Racing,” DEI Executive Vice President Jeff Steiner said Thursday. “Nationwide is our target. We feel that’s probably the best spot for him to be.”
The partners could come from one of the 20 teams that are clients of Earnhardt Technologies, which provides engineering, parts technologies and parts sales to teams. Fifteen people work in that division, Steiner said.
DEI doesn’t field any race teams, but in addition to the technologies services division, it is a partner in Earnhardt Ganassi Racing and helps build engines as part of Earnhardt Childress Racing Technologies.